RETAIL SERVICES
 
Advantage Sales & Marketing is committed to providing the highest quality in-store retail services in the industry. We continue to build our competitive advantage at retail through:
  • Our investment in people
  • Our innovative retail coverage solutions
  • Our leading edge technology

RETAIL SERVICE TEAMS

Advantage Sales & Marketing is the industry expert at deploying task specific retail teams that offer specialized services in multiple trade classes including supermarket, mass/club, convenience, drug and dollar outlets.  Our professionally trained and highly motivated retail associates are well equipped to deliver great results for our clients and customers.

Our in-store services include:

  • Continuity coverage - prescriptive store coverage focused on new item speed to shelf, repairing distribution voids, correcting out-of-stocks, and promotional merchandising. We offer both shared and dedicated solutions to our clients.
  • Reset/Remodel coverage - service coverage focused on shelf configuration and maintenance designed to meet the resource needs of retailers and manufacturers. Our segmentation of this service ensures that continuity coverage is not disrupted.
  • Surge/Project coverage - ad hoc store coverage designed to accommodate special projects or surge coverage needs with tremendous flexibility and rapid deployment.
  • Category Specific coverage teams (i.e. check stands, beverage, and ice cream) - prescriptive store coverage offered as a supplement to, or replacement for, alternative continuity coverage solutions.

RETAIL TECHNOLOGY

Advantage Sales & Marketing is committed to maintaining the leadership position in retail technology. Our Pocket PC retail technology platform provides our professional sales team with item detail to execute sku level reporting transactions at store level. The critical store level/item level feedback is delivered to our customers and clients in customizable summary and detail reports through our secure web site. Our technology investment strategy ensures that we consistently innovate and develop new solutions to deliver fast and high quality information to decision makers.

Client Objectives

  • Distribution
  • Shelving/POG Compliance
  • New Item Speed to Shelf
  • In-store Selling
  • POS Merchandising
  • Display Merchandising
  • Retail Price Monitoring

ASM Retail Powerhouse Solutions

  • Highest Retail Investment in the Industry
  • Highest Quality, Best Trained Retail Associates
  • Superior Coverage Design & Performance
  • Best Reporting System in the Industry: Actionable, Your Scorecard of ASMConsistently Validated by Syndicated, Customer Data, and Client Audits and a Focus On "Next Generation" Technology Integrating Store Level & Syndicated Data Sources
  • Flexibility To Build Customized Retail Solutions


 
For more information, please contact:
 
Norm Pearson
Vice President, Retail Sales
949.797.2900

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