PRESENTING WORLD-CLASS PROGRAMS TO CONSUMERS WORLDWIDE   ASM's vision has become global in nature due to the evolution of our business in recent years.  Key elements of ASM's global vision includes its ability to execute at headquarters through retail with its global clients, present world-class programs to international customers, and follow the customer worldwide.   ASM believes the agency model developed in the US has great potential to be exported to other countries. The ability to provide sales, merchandising, and promotional marketing services to international customers like Wal-Mart and Ahold the #1 and #3 international retailers respectively, provides huge growth opportunities for ASM.   ASM has taken significant steps to create partnerships internationally in an effort to extend global services to our clients and customers. First to Canada in 2000, then to the United Kingdom, Europe, and Australia in 2001, by way of a partnership with CPM International, the largest field marketing organization in these geographies. CPM is a division of Omnicom, the global advertising consortium, and together they serve a number of clients common to ASM.  Russia is covered by IMS and South Africa by The Smollan Group.  In addition, China is covered by Unisono.   In July of 2002, ASM joined with GSP de Mexico because of the contiguous proximity to Mexico, the existence of NAFTA (The North American Free Trade Agreement), and the significant presence of ASM's USA customer base, including Wal-Mart, Costco, and HEB.  GSP also provides services to Central America.   Additionally, ASM is a leading participant in GMS (Global Marketing Services) and through this organization has created international alliances with world class sales and marketing agencies that span six continents from Europe, North and South America, to Africa, Asia, and Australia.  This network of over 50,000 marketing professionals is the ideal solution for savvy companies that seek successful global execution of their marketing plans.     GMS's combined capabilities reflect the universe of service options available to bring your brand, product, or service to any customer, anywhere.   For more information, contact:   Sonny King CEO, ASM 949.797.2900
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