Building brand equity is the cornerstone of Advantage Sales and Marketing's Channel market philosophy. Our Channel team is structured to provide solutions for profitable, result-oriented growth. At the same time, we deliver actionable information to maintain and exceed the highest levels of accountability.
The Advantage Channel team has all of the resources to guarantee "Channel Focus" with a strong commitment and dedication to success. We have become the "best of class" by allocating the right resources to drive the results that continue to build our reputation. ASM has a vertical business unit solely devoted to Headquarter (HQ) coverage of the Regional Mass/Pet channels.
HQ SALES
Consistent coverage of 7 Mass/Pet Wholesalers
Represent over 60 clients in most categories
National platform and point of view on industry and consumer trends
National platform with local talent to maximize market and customer specific knowledge, sales, and merchandising
REGIONAL MASS
ASM's Regional Mass Team leverages unique opportunities available to those that understand the specific needs of this class of trade.
Consistent coverage of 5 Regional Mass chains with over 1,600 store locations
Represent over 50 clients in most "CPG" categories
Custom coverage solution
Provide speed to market for incremental volume and merchandising events
OUR SERVICES
Channel strategy and program development
National HQ Sales
Single Point of contact for Channel fund management
Centralized Channel customer service
Industry specific category management
Telephone account management (continuity and project)
For more information about our Regional Mass/Pet Unit located in Austin Texas, please contact:
Tom Moran
Director, Drug/Dollar
512.437.4869
Paul Veliquette
Division Vice President, Mass/Channels
949.797.2900
Kevin Kraning
Wal-Mart
Director/Wal-Mart Team
479.254.4010
Anne Murphy
Target
Manager, Client Development
949.797.2900
